Loungefly, the fan-forward lifestyle brand from Funko, announced an all-new collection in collaboration with Mattel in celebration of the upcoming live-action film, Barbie™ The Movie. Available on Loungefly.com and select retailers this July to coincide with the movie’s release in theaters, the collection brings fans timeless and pretty-in-pink accessories inspired by the movie’s iconic Barbie™ logo and beachy aesthetic. Loungefly also has a special retailer-exclusive Barbie™ Roller-skate Cross Body Bag available for purchase exclusively at AMCTheaters.com
Featuring captivating designs, this stylish collection includes Loungefly’s signature mini backpack (MSRP: $80), crossbody bag (MSRP: $65), and AMC’s exclusive crossbody Roller-Skate bag (MSRP: $64.99), as well as a zip-around wallet (MSRP: $40) decorated with the iconic Barbie™ The Movie logo, pastel-colored shells and palm trees. With Loungefly expertly representing Barbie™ The Movie through its high-quality products, this collection is the perfect match for fans to tap into their Barbiecore™ and glamorize in pink.
Loungefly intricately designs its backpacks, wallets, crossbody bags, apparel and small accessories to tell wearable stories inspired by the most beloved franchises in the world. Crafted with care and precision, Loungefly leaves no detail overlooked, so fans can find value in every stitch. From detailed zipper charms to custom themed linings, Loungefly’s accessories showcase an authentic passion for the fandom that collectors proudly wear.
Visit Loungefly.com to be notified when the Barbie™ The Movie collection officially launches and stay up-to-date with the latest Loungefly products and trends by following the brand on Facebook, Instagram and Twitter at @Loungefly.
WHEN: July 2023
WHERE: The Barbie™ The Movie collection will be available on Loungefly.com and at select retailers.
The Barbie™ Roller-skate Cross Body Bag will be available for purchase exclusively at AMCTheaters.com
LOUNGEFLY MATTEL BARBIE MOVIE LOGO MINI BACKPACK
LOUNGEFLY BARBIE ROLLER SKATE CROSS BODY-BAG
LOUNGEFLY MATTEL BARBIE MOVIE LOGO CROSS BODY-BAG
LOUNGEFLY MATTEL BARBIE LOGO BI-FOLD WALLET
ABOUT LOUNGEFLY
Loungefly™, Funko’s fan-forward lifestyle brand, is a consistent source of collectible fashion, known for innovative licensed accessories. From casual fans to major collectors, the brand provides its loyal, ever-growing community with thoughtful designs that allow them to showcase their fandom with everyday wardrobe and accessories. The brand intricately designs quality backpacks, wallets, crossbody bags, apparel and small accessories inspired by the most beloved properties and professional teams. From Disney, Hello Kitty, Harry Potter, Pokémon, Marvel, Star Wars, Peanuts and more to fan-favorite NBA, MLB and NFL teams, the brand offers wearable options for everyone. Acquired by Funko in 2017, Loungefly has since expanded with Loungefly Apparel, the company’s casual apparel line, and Stitch Shoppe™, a body-positive, high-end apparel line offering sizes XS to 4XL. Loungefly is available online and in specialty stores, boutiques and e-commerce sites worldwide.
About Mattel
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO®, Masters of the Universe®, Monster High® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Visit us online at mattel.com.