Bionic Buzz® got to cover South by Southwest® in Austin, TX. SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW® is best known for its conference and festivals that celebrate the convergence of tech, film, music, education, and culture. An essential destination for global professionals, the annual March event features sessions, music and comedy showcases, film screenings, exhibitions, professional development, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

There we interviewed artist Friedberg. Formed in 2019 by the Austrian-born, London/Berlin-based Anna Friedberg (writer, vocals, guitar, cowbells and percussion), the line up is completed by Emily Linden (guitar, vocals), Cheryl Pinero (bass, vocals) and Laura Williams (drums). Friedberg’s early success came from single ‘Go Wild’ – a runaway hit that featured on the FIFA 2020 soundtrack, and in BBC’s Normal People – and their stellar debut EP ‘Yeah Yeah Yeah Yeah Yeah Yeah Yeah Yeah’, a razor-sharp collection of belters designed for the live stage.

The band has made major waves in Europe with performances at Eurosonic (+ ARTE TV Live Session), Open Air St. Gallen (Switzerland), Europavox, Popfest Vienna (Headliner), Haldern Pop main stage (Germany), Heimspiel Knyphausen (Germany), Reeperbahn, a U.S tour with Hot Chip, who they also supported at Brixton Academy in London, UK supports with Placebo and high profile stadium support shows with AnnenMayKantereit in Germany.

BIG SPECIAL SUPPORT
May 16 – Jazz Café, London
May 18 – Deaf Institute, Manchester

THE GREAT ESCAPE
May 17 – The Hope and Ruin, Brighton

PLACEBO SUPPORT DATES
June 25th – Halifax, Piece Hall June 26th – Southampton, Guildhall Square
June 28th – Bristol, Bristol Sounds, Canons Marsh Amphitheatre

GIANT ROOKS SUPPORT TOUR – USA
April 6 2024 – New York, NY Warsaw
April 7 2024 – Asbury Park, NJ The Stone Pony April 8 2024 – Toronto, ON The Opera House
April 9 2024 – Montreal, QC Beanfield Theatre
April 11 2024 – Boston, MA Big Night Live
April 12, 2024 – New York, NY Warsaw
April 13 2024 – Philadelphia, PA Underground Arts
April 14 2024 – Washington, DC 9:30 Club
April 16 2024 – Raleigh, NC Lincoln Theater
April 17 2024 – Charlotte, NC The Underground
April 19 2024 – Atlanta, GA Terminal West April 20 2024 – Nashville, TN Basement East
April 21 2024 – Chicago, IL Thalia Hall
April 23 2024 – Denver, CO Gothic Theatre
April 25 2024 – Portland, OR Wonder Ballroom
April 26 2024 – Seattle, WACrocodile
April 27 2024 – Vancouver, BC Commodore Ballroom
April 29 2024 – San Francisco, CA Bimbo’s 365 Club
April 30 2024 – Los Angeles, CA Regent Theater

Connect:
https://friedbergmusic.com/
https://www.facebook.com/FriedbergMusic/
https://www.instagram.com/friedbergmusic/
https://open.spotify.com/artist/0lqPfG8vAR30UX3cWDbCEn?si=G4QhO2UtRaCPvBepilw28w&nd=1&dlsi=5b50d725aab5488c

Video & interview by Steve Sievers of Bionic Buzz.